itel is a part of the TRANSSION Group, a handset manufacturer which ranks 4th among the top mobile phone brands globally. Launched in India in April 2016, itel aims to democratize technology for masses of India.
Our brand vision ''itel Hai Life Sahi Hai'' emphasizes on our commitment to provide a value-driven offerings to our customers for a more convenient and better life. We aim to empower consumers by providing them with cutting-edge technology that is both affordable and accessible.
The product range includes - itel Smartphones, Smart TVs, Soundbars and Smart Gadgets targeted towards aspirants and millennials from Tier 3 and below markets who are willing to upgrade their technological experience.
Recently, itel was honored as the ‘Most Popular Smartphone Brand in Sub 7k Segment’ and 'Best Budget Smart TV Brand' at the Mobility Excellence Awards 2021. We have also been recognized as the Most Popular Brand Under 7K and most trusted brand - As per CMR Report Q1, 2022.